About Us

Glen Cunningham

Executive Vice President

Glen, a resident of Mathiston, Mississippi, has been part of the outdoor industry for 35 years. Throughout his career, he has collaborated with renowned brands like Mossy Oak®, Avery Outdoors®, Vicious Fishing®, and Muddy Water Camo®. For the past eight years, Glen has focused on helping outdoor retailers develop their private label brands and working with nationally recognized hunting brands on sourcing, product development, and marketing strategies.

Glen’s love for the outdoors began early, with his first duck hunt alongside his father at the age of nine. This experience sparked a deep passion for hunting, particularly for preserving wild turkey, land and habitat management, and introducing young people to the joys of the outdoors. 

A 1991 graduate of Mississippi State University, Glen lives with his wife, Tracie, and they have two sons and three grandsons: Wyatt and twins Logan and Max.

Organizations:

  • DU Member

  • NWTF Life Member

  • Webster County Chapter Committee Member

  • CWA Member

  • Mississippi Sportsmen For Catch A Dream Committee Member

  • Clarkson Baptist Church

“Dad knew I was going to be a duck hunter at age nine when he looked over at me, asked me if I was wet or cold, and I told him, ‘no sir’, even though he could clearly see the water was an inch over my boots and my lips were purple. I wasn’t leaving with all those ducks dropping in!”